Well... You Have My Attention

I spent years cutting my teeth designing eye-catching direct response marketing campaigns, made to make you stop mid-scroll. Never in my wildest imagination did I think I’d see a national brand touting the benefit of “No Diarrhea” front and center.

Bold? Honest? Desperate? Maybe all three.

Either way, this is one campaign you definitely can’t wipe from memory. 🧻 💩