It may be "kid stuff" - but this is serious business! 

At Maker Studios and Disney Interactive, working in conjunction with the animation team, marketing, writers and key stakeholders, my role as Sr Art Director was to manage and create all branding aspects of these shows, including logos, ad campaigns, promos, style guide, press kit, channel art, merchandise and more.

The series "Wonder Quest" launched a full 360 campaign including multiple billboards, paid digital ads and banners, video trailer, social media blasts, and merchandise. All created by myself and team. 

I also worked directly with merchandise team to create items sold on MakerShop.com, including Shopify site updates, seasonal promo banners, and email blasts to promote and increase sales.

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I am also particularly proud of “It’s a Small World: The Animated Series,” which I co-created from scratch. 

Leading art team in visual development, ensuring alignment with Disney Brand, IP, and assets. Worked in partnership with Powerhouse Animation team, located in Austin, Texas. The completed 8 episodes, sponsored by Rosetta Stone, was integral in driving the Rosetta Stone Kids App to #1 in the app store for language learning.

"Imagine for a moment the weight of taking a beloved IP such as the "It's A Small World" ride and being tasked with creating something new and innovative that was true to such an iconic piece of Disney history. Scot was able to lead the art team through this difficult task and keep the project fun and exciting for everyone involved. The feeling of true collaboration on this project was unlike many projects of this level tend to have, and that was due to Scot's ability to communicate efficiently and his artistic leadership and direction."

Brad Graeber
Chief Executive Officer, Powerhouse Animation Studios, Inc.

"As Art Director on “it’s a small world: the animated series,” Scot oversaw and lead the visual development of the entire series. The design of the characters, environments, and all our graphics was created by him or under his direction.  During his tenure with Disney Interactive, Scot was key to all our graphic design work. He very creatively executed the many graphic needs of our productions, from title logo design to character design, to every presentation deck created here – and always inside tight deadlines."

Ed Squair
Video Producer at Disney Interactive

DESIGN BEHIND THE SCENES, THE MAKING OF IT’S A SMALL WORLD: THE ANIMATED SERIES - Click Here

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At Disney Interactive, our team created original video content featured on Disney.com, Disney's YouTube, Babble, Spoonful, Disney Junior, Oh My Disney, and social media networks. From Disney-branded cooking segments, crafts, animated shorts, and silly tween comedy - this was family friendly entertainment for the "Kids and Moms" demographic.

Here I oversaw the creative team and was responsible for the overall visual appearance of content, and how it appealed to the teen/tween/co-view audience.